UMA was born out of the desperation of two best friends trying to find meaning and purpose in our existence. Entering our late 20’s, we started to become increasingly conscious of both the importance of nature in our lives, and the devastation humanity was causing it.

Questioning all of our values, we realised that buying ‘normal, fashionable’ clothes was no longer an option if we wanted to minimize our own impact on the natural world, and the suffering of others.

Although there were a few sustainable clothing options available, we couldn’t find any sustainable underwear of high quality or good taste. A simple question arose… should we have to sacrifice the feeling of confidence and sensuality that tasteful lingerie brings in order to help save the planet?

One day, one of us was sitting in the forest of Parque Collserola, finding herself in a state of deep relaxation. Suddenly, a clear and loud voice sounded in her head:

“I’m going to make underwear! Very beautiful, sustainable underwear! ...A few months ago you saw a course on how to start a sustainable fashion brand - sign up!”

Two years later… here we are.

Feel sexy without costing the Earth Sensual Sustainable Design Fabrics

UMA INTIMATES ECO-SENSUAL